Everything You'reAsking — Answered.
No spin. The honest answers on our model, pricing, results, AI and data — plus plain-English definitions of AEO, GEO and AI search visibility, the way buyers actually ask them.
The basics.
What Dandelion AI is, what we do, and how to start.
What is Dandelion AI?
Dandelion AI is a Singapore-based integrated marketing consultancy that takes one client per market — declining that client's competitors — and runs strategy, brand, SEO, AEO, GEO, Xiaohongshu, paid ads and AI lead conversion as one measured system on its Leader OS methodology.
What services does Dandelion AI provide?
Six connected services: Strategy & Brand, Search & AI Visibility (SEO, AEO and GEO), Google Ads & performance marketing, Xiaohongshu marketing for Chinese-speaking consumers, a social content engine, and AI lead conversion covering instant response, routing and follow-up.
How does an engagement start?
An engagement starts with a free AI Growth Audit: we diagnose your search visibility, AI presence, funnel gaps and conversion bottlenecks, then present a prioritized roadmap. If both sides see a fit — and your market seat is open — we scope the engagement from there. Contact: dandelionaisg@gmail.com.
The exclusive model.
One client per market — why we work this way.
Do you really only work with one client per market?
Yes. In a given competitive set we take one client and decline their direct competitors. It costs us revenue, and that is the point — market leadership takes focus, and we can only credibly promise it if we are not also working for your rivals.
Why do you turn away my competitors?
Because divided loyalty produces average work. When an agency runs three clinics in the same city, none of them can be the leader. Exclusivity means our incentives are aligned entirely with you winning your market.
What counts as a competing client?
A business that targets the same customers in the same market for the same intent. We define the boundary with you at the start — by industry, geography and audience — so it is explicit, not a grey area we can later reinterpret.
What happens if a competitor approaches you after we start?
We decline them for as long as you are a client. Your exclusivity is protected for the life of the engagement — that is the whole promise of the model.
Can we get exclusivity across multiple markets or regions?
Yes. Exclusivity is scoped to the markets we actually work in for you. If you operate across several cities or countries, we define the exclusive footprint together and hold it.
Pricing & engagement.
Project-based, scoped to your market — how we quote and work.
How does pricing work?
Every engagement is project-based and scoped to your market, competitors and goals — quoted after a consultation, not picked from a menu. We are a project-based consultancy, not a subscription. Recurring channel work (SEO, ads, Xiaohongshu) has transparent monthly retainers; strategy, brand, website and AI builds are custom-scoped.
Do you charge a monthly retainer or per project?
Both, depending on the work. Strategy, positioning, brand and AI systems are scoped as projects; ongoing channel execution and measurement run on a monthly retainer. You always know what is fixed-scope and what is recurring before you commit.
Is there a minimum engagement or budget?
There is a practical minimum, because market leadership is not a one-week job — but it is set by ambition, not a rigid tier. In the consultation we tell you honestly whether your budget can realistically win the market you want, before anyone commits.
Do you offer one-off audits or strategy sprints?
Yes. Many clients start with an AI Growth Audit or a focused strategy sprint — a defined-scope engagement that delivers a diagnosis and roadmap you can act on, with or without continuing with us.
What happens at the end of an engagement?
You keep everything. Accounts, dashboards, content, automations and the documented system are yours and stay in your name. There is no lock-in and no data held hostage — a good engagement leaves you stronger even if you stop.
Results, timeline & measurement.
How fast, how it's measured, and what we will and won't promise.
How long until we see results?
Foundations and quick wins land in the first few weeks; search and AI-answer visibility compound over three to six months. We set the numbers we will be accountable to up front and report against them monthly — no vanity metrics.
Can you guarantee rankings or AI citations?
No credible partner can — search algorithms and AI answers change constantly, and anyone who guarantees a #1 ranking is misleading you. What we guarantee is a disciplined system, honest measurement and work that compounds. We track AI citation share and rankings monthly so progress is proven, not assumed.
What metrics do you report, and how often?
We report monthly on both result metrics and in-process metrics — leads, bookings, cost per acquisition and revenue on the result side; rankings, AI citation share, traffic and conversion rate on the process side. Every action is quantified on a live dashboard you own.
How do you measure AI search visibility?
We track your citation share across AI answer engines — how often ChatGPT, Perplexity and Google AI Overviews name or cite your brand for the queries that matter to your business. It is measured recurringly and reported monthly, alongside traditional search rankings.
What if the results aren't there?
We diagnose, not defend. Because everything is measured, a miss is visible early — we run it through a PDCA review, find the cause and re-plan. Our model only works long-term if you get results, so honest course-correction is built into how we operate.
AI, digital employees & data.
How AI is used, what the agents are, and who owns your data.
Do we have to use AI?
No. AI is used where it earns its place — instant lead response, content at speed, and measurement — but the strategy, brand and channel work stand on their own. We use AI to remove tireless work, not as a gimmick you are forced to adopt.
What are the seven digital employees or AI agents?
They are seven AI agents, one for each module of our Leader OS method — from SCOUT (market intelligence) to LOOP (compounding growth). Each runs its part of the work at machine scale and is deployed on your account during a project, always under a named senior human operator who owns the judgment and the result.
Is the work done by AI or by people?
Both — people decide, agents execute. Senior humans own the strategy, the judgment calls and the accountability; AI agents handle the tireless, high-volume execution. It is human judgment at machine scale, not autonomous AI running unsupervised.
Who owns the accounts, data and content?
You do — everything. Ad accounts, analytics, dashboards, content and automations are created in your name. If we ever part ways, you keep the entire system with no lock-in.
How do you handle our data and privacy?
Your data stays yours and is used only to run and measure your marketing. We do not sell it or share it, and access is limited to the operators on your account. Everything sensitive lives in accounts you own and control.
Do you use our data to train AI models?
No. We do not feed your business data, customer data or content into public AI models for training. AI is used as a tool on your account, not as a way to harvest your data.
Search, AI visibility, GEO & AEO.
The plain-English definitions — and how to actually win AI search.
What is Answer Engine Optimization (AEO)?
Answer Engine Optimization (AEO) is the practice of getting your business quoted directly in answer engines — ChatGPT, Perplexity, Google AI Overviews and voice assistants — rather than just ranked in a list of blue links. It focuses on being the cited source in the answer itself, using clear, structured, question-led content and strong entity signals.
What is Generative Engine Optimization (GEO)?
Generative Engine Optimization (GEO) is the practice of making your brand visible and favourably represented inside AI-generated answers. Where SEO optimises for search rankings, GEO optimises for how large language models understand, mention and recommend your business — through entity clarity, authoritative content and consistent brand facts across the web.
What's the difference between SEO, AEO and GEO?
SEO wins rankings on a results page; AEO wins the cited answer in an answer engine; GEO wins mention and recommendation inside AI-generated responses. They share foundations — clean technical structure, strong entities, authoritative content — but differ in the destination. We run all three as one connected system, because buyers now move between all three.
How do I get my business cited by ChatGPT or Perplexity?
To get cited by ChatGPT or Perplexity, you need a clear machine-readable identity and authoritative, question-led content that these engines trust. In practice that means consistent brand facts and entities across the web, structured data, content that directly answers the questions your buyers ask, and third-party corroboration. We engineer and then measure that citation share month over month.
Does SEO still matter if AI is answering questions?
Yes — more than ever, but differently. AI answer engines are built on top of the same web content and signals that SEO strengthens, so strong SEO foundations feed your AI visibility. The shift is from optimising only for rankings to also optimising for being the cited, recommended source. Ignoring search means being invisible in both.
What is Xiaohongshu search, and why does it matter in Singapore?
Xiaohongshu (小红书 / RED) is a search and discovery engine as much as a social app — Chinese-speaking users search it for recommendations before they buy. In Singapore's bilingual market, being invisible on Xiaohongshu means missing a high-intent, high-trust audience. We build keyword-seeded, native content so you surface when they search.
How do you get a brand into Google AI Overviews?
You earn a place in Google AI Overviews by being a clear, authoritative, well-structured source for the query — with strong entity signals, helpful content that directly answers the question, and technical eligibility. There is no paid shortcut; it is won through the same disciplined AEO and SEO work, then tracked so you can see your share grow.
Services & scope.
What we actually deliver, across strategy and every channel.
What services does Dandelion actually deliver?
Dandelion is an integrated marketing consultancy: strategy and positioning, brand, search and AI visibility (SEO/AEO/GEO), Google and Meta ads, Xiaohongshu and social content, websites, and AI systems for lead response and measurement. It is delivered as one connected system on the Leader OS method, not as disconnected services.
Do you build websites?
Yes. We design and build fast, conversion-focused, search- and AI-ready websites as part of an engagement — built in your name, on infrastructure you own.
Do you run Google and Meta ads?
Yes. We run Google Ads (Search and Performance Max) and Meta (Facebook and Instagram) tied to conversion, not vanity reach, with tracking wired so you can see the pipeline each channel produces.
Do you do content and social, or just strategy?
Both. Strategy is where we start, but we also execute — authority content, Xiaohongshu and short-video social, and the follow-up flows that turn attention into booked business.
Can you work with our existing in-house team or agency?
Yes. We can run the whole system or slot in alongside your in-house team, filling the specific gaps — often strategy, AI visibility or AI lead response — and setting the KPIs that make the whole operation work together.
Do you do Chinese-language and Xiaohongshu marketing?
Yes. We work natively in both English and Chinese, including Xiaohongshu and WeChat, which is essential for reaching Chinese-speaking audiences in Singapore and the region.
About Dandelion.
Who we are, who we work with, and how to start.
Are you a Singapore company?
Yes — Dandelion is a Singapore-based integrated marketing consultancy. We work with local and regional brands and understand both English and Chinese-speaking (Xiaohongshu / WeChat) markets.
What industries do you work with?
We work across service and consumer verticals — including healthcare and clinics, beauty and aesthetics, F&B, education, property, professional services, retail and e-commerce, and multi-location franchises. The model fits any market where leadership is winnable and one client per market is worth protecting.
What size of business do you work with?
If leadership is achievable in your market, size is secondary — we take one client per market and go deep. During the consultation we tell you honestly whether the market is winnable for you before anyone commits.
Do you work with clients outside Singapore?
Yes. We are based in Singapore and work with regional and international brands, particularly those selling into English- and Chinese-speaking markets.
How do we get started?
Start with an AI Growth Audit or a consultation. We diagnose your visibility, funnel and conversion gaps, tell you honestly whether we are a fit for your market, and — if we are — scope the fastest path to leadership.
Still Have a Question?
Ask it in a consultation — we'll answer straight, and tell you honestly whether we're a fit for your market.
Free diagnosis · Prioritized roadmap · No obligation